Entries by Josiah Bussing

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7 Steps To Create The Ultimate Content Marketing Strategy For Your Start-Up

Digital technology and the Internet have given consumers the advantage of learning everything they can about a product or service before making a purchase.
Looking for the best Wi-Fi router in 2020? All you have to do is run a search for “best Wi-Fi router 2020”. Within a few seconds, a list of the websites with the information you need will appear on the search results page.
If your content marketing strategy is on point, your start-up technology retail business might just be on the list.


5 Marketing Strategies Your Business Can Live Without

To grow your business, you must invest in marketing. No matter how awesome your products and services are, no one will know about it if you don’t actively promote your business.
There are many marketing strategies to choose from. However, not all of them are effective. Choosing the wrong ones can do more harm than good for your business. Some may blow up your budget without generating significant returns.

5 Types Of Marketing Your Business Can’t Live Without

Marketing has grown to become an important component of building a business. Especially in this age of digital technology, you can’t harness the power of the Internet for your business if you don’t have an online presence.
Digital marketers have kept pace with the development of the Internet. It has changed the way consumers make their decisions to purchase a product or to patronize a business.


Sleep: The Most Underrated Component of Success

There was a time when we were obsessed with getting as little sleep as possible.
We’d brag with “I only slept five hours last night” or “I only got four hours on Monday” like it was something to be proud of: a genuine achievement we could boast about to our peers. We’d wear it as proudly as any other badge of honor.


10 Best Podcasts To Listen To During The Commute

Whether you’re stuck in traffic or headed off to a long drive, it would make the journey more pleasant when you have something to listen to. Sure, having your favorite singer blaring in your headset or the car’s sound system provides a welcome respite from the monotony of the moment. But why not use the time to jumpstart your knowledge, pick up new ideas, or stay updated on the latest developments by listening to a podcast during the commute?


How to Be Effective as a Solopreneur

Keeping on top of all the assignments that stem from running a company can be challenging – even when you have a whole support system behind you. But when you’re a solopreneur, it all comes down to how much you can accomplish on your own. For the most part, this means maximizing your effectiveness and minimizing distractions.

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How to Be a Good Leader When Your Team is Pressed with Deadlines

Every leader has their own version of what the word “good” will mean for them.
As will every employee.
Being a good leader is about more than getting good results – it’s also about team happiness, efficiency, and productivity.
But when your team is faced with a tight deadline, your role as their leader changes, too.
Here is how you can adapt to the situation and still make the most of it.