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Keyword Research – Are Customers Searching For My Business Locally?
Before Keyword Research, local marketing strategies were designed based on the idea that local search would only be conducted by customers who are within a 5-kilometer radius from your business. ...
Is Becoming An Entrepreneur Worth The Stress?
Becoming an entrepreneur is the dream of every person whose creativity cannot be contained within a 9-to-5 lifestyle. Many have found success in the corporate environment. Yet, they don’t feel like...
How To Turn Your Side Hustle Into A Full-Time Business
Landing a 9-to-5 office job is a rewarding experience until it isn’t. For many employees, a time comes when they realize their salaries don’t do their performance justice. Then, you have the...
9 Tips To Develop A Morning Routine
Are you feeling more stressed out lately? Is sleep becoming more of a luxury than a necessity for you? Do you feel like you’re on an emotional hair-trigger among friends, family, and co-workers? Are...
Should You Close Or Sell Your Business When You’re Getting Ready To Retire?
Retirement eventually comes to all business owners. After investing their time and resources in exploring business opportunities, it’s time to enjoy the dividends of all the hard work and begin a...
6 Ways To Finance Your Small Business
Having a business idea is more than just a lightbulb moment. The smile that stretches across your face is a result of finding direction in your career as well as realizing a potentially...
How To Balance Your Health And Remote Work
Back in 2017, Citrix CEO Kirill Tatarinov predicted that by 2020, 50% of workforces will be composed of telecommuters. Mr. Tatarinov isn’t Nostradamus otherwise, he would have “seen” the pandemic....
How To Find High Ranking Topics For Your Content
Writing came easy for you in school. The teacher would give you a list of topics to choose from. All you had to do was pick one and write about it. Now you have a business and you’re well aware of...
How To Do Free Keyword Research For SEO That Delivers Results For Your Business
If you want your content to be king, you have to do keyword research, otherwise, it might end up as a pauper on the Internet. Unless your content includes the right keywords, it won’t matter if you...
9 Winning Tips On How To Get More Newsletter Subscribers
One reason why email marketing generates high ROI is that it gets your content directly in the inbox of your target audience. The newsletter is the primary type of content for an email marketing...
Top 10 Digital Marketing Skills That You Need In 2022
The most basic definition of digital marketing is that it’s the process of promoting brands and businesses on the Internet through the use of various digital online channels, tools, and...
How To Write Blogs That Convert Interest Into Sales
You’ve been blogging for months but the results have been underwhelming. There’s traffic to your website but you haven’t converted interest into sales. You’re frustrated because it takes 2-4 hours...
Professional Web Designer Tips For Your Online Store Logo
It occupies a small area on your website but having a good online store logo can bring big dividends to your business. But what makes a logo “good”? A logo must be:...
What Are The Pros And Cons Of Two-Factor Authentication For Your Website?
Two-Factor Authentication (2FA) is a process that adds a second layer of security to verify the identity of the user. The first layer is your password. The second layer is a request to provide the...
How Bad Photos Can Ruin A Good Website
Creating great content is a must in order to have an amazing website. After all, people go to websites to find information that corresponds to their interests and needs. Publishing well-written,...
Why Every Online Entrepreneur And ECommerce Business Owner Needs SSL Certificates For The Website
Trust is an important quality for every business. This is especially important when you’re an online entrepreneur who owns an e-commerce website because site users are wary about their...
Should You Choose A Remote Or Hybrid Work Model For Your Business?
Businesses have been experimenting with remote and hybrid work models since 2010. Perhaps the most famous experiment was in 2012 when then-CEO Marissa Meyer introduced a telecommuting arrangement at...
5 Reasons You Need A Password Manager Now
Paying bills, managing bank accounts, accessing subscriptions, checking social media status, shopping for groceries… all of these daily activities and more are coursed through member-only websites...
Why Exercise Is A Key To Business Success
Are you one of those people who makes a resolution to exercise regularly on New Year’s Eve? Good luck with staying committed to that resolution because there’s a better than 80% chance you won’t. ...
ECommerce: The Future Of Retail Is In Your Hands
ECommerce has transitioned from convenience to becoming indispensable. The concept of shopping online has been around for more than 20 years. As technology evolved and the Internet grew in...
How To Protect Your Business From Cybersquatting
Are you thinking of setting up a website for your business? Don’t sit on the idea. Once you’ve thought of the domain name for your website, take the necessary steps to have it registered and...
Do You Need A Website Redesign Or A Website Rebuild?
You’re reading this article because you’ve arrived at a crossroads where you’re wondering if you need a website redesign or a website rebuild. Maybe your website isn’t generating enough activity....
Why You Need To Keep Your Business Information Updated On Google
Creating a profile in Google My Business is a proven effective way of getting your business found by customers. People who find your GMB profile will use the information to learn more about your...
How To Write An Email That Delivers Results
Let’s play a game of trivia. What’s the number one online activity? If you guessed “search”, you’re wrong. “Social media?”, wrong again. The correct answer is “to check emails”. In a 2020 survey,...
How Having A Hobby Can Make You A Successful Entrepreneur
Many businesses are inspired by the hobby of the entrepreneur. If you’re passionate about your hobby, transforming your interest into a business venture seems like the natural, logical step....
Digital Marketing Trends In 2023
As we head toward the close of 2022, marketers are eagerly planning their digital marketing strategies for 2023. What we’ve seen during the last 365 days is the continuation of the trend that was...
SEO Trends Businesses Need To Know In 2023
Search Engine Optimization (SEO) is a process that uses different techniques and strategies for the purpose of increasing the visibility of content to search engines. SEO does this by tracking and...
10 Website Design Trends In 2023
With 2023 just around the corner, one thing remains clear. Websites will continue to become important tools for growing businesses. To go further, a website will play a bigger role in developing a...
8 Inspirational Quotes From Successful Entrepreneurs To Start 2023 Right
After all the revelry and good cheer have passed, it’s time to prepare yourself for the next 365 days. Instead of making resolutions, get motivated to start 2023 right by going through our list of...
Does Your Business Still Need Yelp For Local Search?
It’s 2 weeks before Valentine’s Day and you’re looking for the best restaurant to celebrate the occasion with your special someone. Before Yelp, your problem would not only be finding the best...
How Newsletters Increase Sales Conversion
What do you do with the newsletters you receive in your inbox? Do you send them to the trash bin or do you read them? If you subscribed to the sender, then that means you’re interested in the...
What Is Nostalgia Marketing?
Most of you probably skip the ads that run during your favorite TV show or while streaming videos on YouTube. While ads can be an annoying experience, they remain evidence of creative...
Does Having A Website Help You Get A Marketing Job?
As a marketer, your job is to help clients find revenue-generating opportunities by promoting their businesses through a combination of digital-based channels and traditional marketing methods....
Why Cookies Are Bad For Business
You visit a website and within a few seconds a message pops up on your screen. “This website uses cookies…” You’re given the option to manage your cookie settings, accept all cookies, or reject all...