Having a business idea is more than just a lightbulb moment. The smile that stretches across your face is a result of finding direction in your career as well as realizing a potentially life-changing venture. Your heart races and your mind pounds because of the excitement. “This idea must become a reality before someone beats […]
Back in 2017, Citrix CEO Kirill Tatarinov predicted that by 2020, 50% of workforces will be composed of telecommuters. Mr. Tatarinov isn’t Nostradamus otherwise, he would have “seen” the pandemic. He simply didn’t ignore the signs that businesses were transitioning toward remote work arrangements in order to reduce costs, increase productivity, and lower attrition levels. […]
Writing came easy for you in school. The teacher would give you a list of topics to choose from. All you had to do was pick one and write about it. Now you have a business and you’re well aware of how important content marketing is to generate interest in your products and services. The […]
Decisions… decisions… decisions. We make them everyday and sometimes every night before we go to bed. We’re not talking about what to wear to work or if you should drop the laundry first after you bring the kids to school. We’re talking about the decisions that can be game changers for your business. The most […]
As things continue to return to normalcy in the post-pandemic world, one aspect is for sure here to stay, that is work-from-home jobs. In the early stages of the pandemic, workers were required to move to a remote work setting and nobody truly knew what to expect. Soon after, companies started to realize that many […]
As a child, you probably spent a lot of time hanging around the family business. “When you’re done with school, you have a job waiting for you. Come and work for the family,” your Dad said. Yes, it’s a great feeling to be assured that you have guaranteed employment after getting your college degree. Likewise, […]
If you want your content to be king, you have to do keyword research, otherwise, it might end up as a pauper on the Internet. Unless your content includes the right keywords, it won’t matter if you got Christianne Amanpour to write your business blog, no one will read it because the search engines won’t […]
One reason why email marketing generates high ROI is that it gets your content directly in the inbox of your target audience. The newsletter is the primary type of content for an email marketing campaign. There’s a high probability of your newsletter getting read because its recipient voluntarily signed up for a subscription. Thus, to […]
The most basic definition of digital marketing is that it’s the process of promoting brands and businesses on the Internet through the use of various digital online channels, tools, and techniques. Thus, if you’re posting blogs on your website and sharing them with followers of your social media platforms, you’re practicing digital marketing. Does that […]
You’ve been blogging for months but the results have been underwhelming. There’s traffic to your website but you haven’t converted interest into sales. You’re frustrated because it takes 2-4 hours to write these blogs and you’re not generating income for your efforts. And that’s why you decided to click on our article. First off, you’re […]
