You know that SEO helps search engines find and index web pages for inclusion in the SERP. But with over 50 billion web pages indexed by Google on the Internet every day, how can your web page be among those indexed for search queries? It comes down to how Google...
The battle for online presence will continue to get competitive in the next 2 years. E-commerce sales have been on an uptrend since 2014. This year, global online retail sales are expected to hit US$6.9 trillion. In 2026, total e-commerce sales worldwide are projected...
Is your current SEO strategy underperforming? Maybe it’s because you haven’t checked if your WordPress website’s URL structures are SEO-friendly. Why is this important? URL structures that aren’t SEO-friendly will be hard for search engines to understand. Here’s an...
Images do more than just enhance the aesthetic appeal of a website. They can be used to break up paragraphs, provide visual context of the page’s content, highlight your portfolio, or showcase your site’s products. When presented properly, images contribute to...
SEO or Search Engine Optimization is the not-so-secret weapon in the Digital Marketing arsenal. Without SEO, your website can’t be found and indexed by search engines. Those who need your content won’t find it on the Search Engine Results Page (SERP) and won’t be able...
In the increasingly competitive world of e-commerce, digital marketers are always on the lookout for a process or a tool that can give their SEO strategy an edge over everyone else. The truth is, digital marketers won’t have to look very far. One of the most effective...