by Josiah Bussing | Mar 27, 2026 | Artificial Intelligence, Marketing, SEO
The emergence of AI has changed search behavior. Instead of scrolling to search results, they prefer reading the AI-generated summary, which includes brand mentions and citations. To appear in the AI summary, your brand must be visible to AI. How do you know that your...
by Josiah Bussing | Mar 13, 2026 | Artificial Intelligence, Business, Marketing, SEO
When it comes to blog posts, length matters. Long-form blogs rank higher than short-form blogs in Google’s search results. A 2025 study by Backlinko, which analyzed over 11 million Google search results, found that long-form blog posts, averaging 1,500 to 2,500 words,...
by Josiah Bussing | Feb 27, 2026 | Analytics, Business, Marketing, SEO
Website analytics is the process of tracking, collecting, measuring, and analyzing data to understand user behavior and monitor website performance. Analytics gives e-commerce businesses data-driven insights into how users interact with their websites. By...
by Josiah Bussing | Feb 20, 2026 | Artificial Intelligence, Content Writing, Marketing, SEO
SEO specialists spend time and energy researching keywords, building backlinks, and crafting high-quality optimized content to win a piece of the most valuable piece of real estate in the global search market: Page one of the SERP. With millions of blogs, videos,...
by Josiah Bussing | Feb 6, 2026 | Artificial Intelligence, Business, Marketing, SEO
If your business is struggling or stuck in a rut, a ChatGPT recommendation can help it get moving and growing. This isn’t a bold claim. When it comes to online search, consumers are gradually shifting from traditional search engines to AI tools, particularly ChatGPT....
by Josiah Bussing | Jan 30, 2026 | Artificial Intelligence, SEO, Website Design
Since the release of ChatGPT in 2022, the dynamics of website traffic have shifted significantly. Users are clicking less frequently on search engine results pages (SERPs) in favor of AI search-generated summaries. Once users obtain the necessary information from the...