by Josiah Bussing | Jan 30, 2026 | Artificial Intelligence, SEO, Website Design
Since the release of ChatGPT in 2022, the dynamics of website traffic have shifted significantly. Users are clicking less frequently on search engine results pages (SERPs) in favor of AI search-generated summaries. Once users obtain the necessary information from the...
by Josiah Bussing | Jan 23, 2026 | Artificial Intelligence, Business, Marketing, SEO
The short answer is “No.” Google controls 90% of global search traffic, including 94.7% of mobile searches and 82.26% of desktop searches. Second place isn’t even close. Bing accounts for only 4% of the global search traffic market share. And AI? ChatGPT accounts for...
by Josiah Bussing | Jan 16, 2026 | Artificial Intelligence, Business, Marketing, SEO
Websites that don’t appear in AI search can lose up to 50% online traffic, according to a 2025 study by the Pew Research Center. The first position of the SERP, which was estimated to attract 39.8% of clicks, has seen a 34% decline in online traffic due to the...
by Josiah Bussing | Jan 9, 2026 | Artificial Intelligence, Business, Marketing, SEO
Artificial Intelligence may account for only 1% of the global search market, but it has triggered a seismic shift in search behavior. Users are increasingly favoring AI-generated summaries over SERP, which has resulted in a 50% decline in online traffic. Websites that...
by Josiah Bussing | Dec 12, 2025 | Analytics, Content Writing, Marketing, SEO
FAQs boost SEO because they immediately deliver the answers users seek, thereby resolving their search intent and contributing to an excellent experience on the website. Since Google, the leading search engine, prioritizes user experience, having well-structured FAQs...
by Josiah Bussing | Jun 3, 2025 | Analytics, Content Writing, SEO
A 2023 Datareportal study showed that 81.8% of Internet users use search engines and web portals to find relevant B2B and B2C websites. “Finding Information” is the number one search activity reported by 57.8% of respondents. Organic search rules the Internet. People...
