If you want your content to be king, you have to do keyword research, otherwise, it might end up as a pauper on the Internet. Unless your content includes the right keywords, it won’t matter if you got Christianne Amanpour to write your business blog, no one will read...
The most basic definition of digital marketing is that it’s the process of promoting brands and businesses on the Internet through the use of various digital online channels, tools, and techniques. Thus, if you’re posting blogs on your website and sharing them...
Search Engine Optimization or SEO is a process that continually evolves and gives businesses the ability to adapt to changes in consumer behavior, industry trends, and technological innovations. However, as SEO evolves so do the applications of its various...
The Internet has given entrepreneurs the opportunity to market and promote their businesses to a wider audience without having to leave the comforts of their home office. But what if your brick-and-mortar business is located in Denver, Colorado and the bulk of your...
89% of marketing professionals can’t be wrong. According to a survey conducted by Ascend2, 89% of professional marketers said SEO is an effective strategy for driving traffic to their website, moving up the search rankings, and ultimately, growing the business. ...
Since 2014, the main players in the Information Technology industry from search engines to software developers and web designers have actively promoted the need to make websites mobile responsive. This was in response to the growing influence and presence of mobile...