2022 is just behind the corner and one thing’s clear: more entrepreneurs will set up websites for their businesses. How do we know? Just watch the news. The economy reopened to a new era of business where commerce finally realized the Internet isn’t such a bad place...
89% of marketing professionals can’t be wrong. According to a survey conducted by Ascend2, 89% of professional marketers said SEO is an effective strategy for driving traffic to their website, moving up the search rankings, and ultimately, growing the business. ...
A digital marketing strategy cannot be complete without PPC ads in the toolbox. To be clear, you can run your digital marketing campaign using purely organic, unpaid processes such as optimized content marketing, social media marketing, and video-based marketing...
Since 2014, the main players in the Information Technology industry from search engines to software developers and web designers have actively promoted the need to make websites mobile responsive. This was in response to the growing influence and presence of mobile...
Our readers who were around when newsstands and bookstores were commonplace know what it was like looking for the best publication among a sea of titles. Books and magazines would fight for your attention by coming up with compelling and thought-provoking tags...
Site speed is a very important search ranking factor. Internet users aren’t a patient lot. A well-referenced study by Akamai revealed that 40% of people will abandon the search if the website takes longer than 3 seconds to load. Caching is a form of technology that...
