Businesses allocate 10% of their revenues to fund brand-building activities. An effective branding strategy can influence a consumer’s purchasing decision. “In ‘n’ Out” might be the best burger, according to chefs, but McDonald’s remains the most profitable...
Web designers are committed to building websites that give users the ultimate user experience. Excellent UX will not only make users happy but Google as well. And a happy Google might reward your website with a boost in the search rankings. The truth is that web...
Since 2014, the main players in the Information Technology industry from search engines to software developers and web designers have actively promoted the need to make websites mobile responsive. This was in response to the growing influence and presence of mobile...
When someone clicks on your URL, he will end up on your website’s Home page. The first 6 seconds after a visitor lands on your Home page is crucial. In that space of time, he will decide on whether to explore your content or click out. Of course, you want him to...
In the world of Software as a Service (SaaS), first impressions often matter more than you would think. With so many other companies out there working on solving the same problems, you usually have a limited window to impress your visitors. This is where the...
As a Consulting company, businesses come to you for advice. You are recognized as an expert in your field. Over the years, you have built a reputation for building businesses – navigating them through periods of difficulty before finding success. The Consulting...