The BackStory: Recently, I had a very interesting experience with another marketing firm and learned a lesson from them. I was trying to do the right thing by letting them know they were having an issue with the home page of their website. As you know if...
Online shopping has been on an uptrend as far back as 2014. A driving force was the increased use of mobile devices to access the Internet. It became easier and more convenient to visit an eCommerce website than the popular department store. Then, the pandemic hit,...
Fresh college graduates face the daunting task of launching their professional careers at the time of the new normal. The pandemic has affected economies around the world and the United States was not spared. A 6.5% growth in the second quarter of 2021 raised hopes...
Welcome to part 2 of our article on the top social media platforms for your business in 2021! If you haven’t read part 1, we suggest you do so you can have a better understanding on why your business should be on social media this year and beyond. In this article, we...
Once you have a website set up for your business, it doesn’t mean you get to sit back and relax. Now, it’s time to get to work! Aside from putting in the hours marketing your website through various digital marketing channels, you have to constantly look for ways to...
Our readers who were around when newsstands and bookstores were commonplace know what it was like looking for the best publication among a sea of titles. Books and magazines would fight for your attention by coming up with compelling and thought-provoking tags...