Businesses allocate 10% of their revenues to fund brand-building activities. An effective branding strategy can influence a consumer’s purchasing decision. “In ‘n’ Out” might be the best burger, according to chefs, but McDonald’s remains the most profitable...
The right approach to designing a website for a health and fitness business is the same approach to creating a workout program for a client who wants to stay healthy and fit. It’s not just about how you look; it’s also about how you feel. You could be 20 pounds...
Whether you’re running a full-scale restaurant or a home-based bakery, you need to market and promote your food business online. Foodservice, defined as any business that prepares and sells food for onsite consumption, delivery, and customer takeout, continues to be...
Although 2024 is just 24 hours removed from 2023, it feels like a reset. The new year is the first day of the new you. Day Number One in fulfilling a resolution for achieving financial independence by becoming an entrepreneur. And the first step in starting a new...
It’s a good sign that economies around the world are slowly opening up to business as usual. But recent events have proven the unpredictability of the pandemic. If there’s one lesson we’ve learned since March 2020, it’s to respect Murphy’s Law. Don’t be lulled...
2022 is just behind the corner and one thing’s clear: more entrepreneurs will set up websites for their businesses. How do we know? Just watch the news. The economy reopened to a new era of business where commerce finally realized the Internet isn’t such a bad place...
