Business vector created by freepik So, you decided to take your business to the next level and invest in a nice website? Awesome! But, what you should know is that despite the beautiful design and good overall usability, your sleek new website needs tweaking and...
Social media can be a goldmine for your digital marketing strategy. You can “strike oil” if you know where to focus your content marketing process. This is the advantage of having social media analytics. It will help you track, monitor, and evaluate key data so you...
Google analytics is an online tool that we always tell our clients to have on their website. It is that important! Analytics is perhaps the biggest reason why digital marketing is more effective than traditional marketing methods. It gives you real time and...
Digital Marketing is an effective way to promote your business. It is definitely a smart move to outsource your digital marketing to an agency. Even if you have the experience and expertise, your time is best allocated to managing key business functions. Digital...
If you own a startup that secured venture capital in the hundreds of thousands or perhaps in the millions, then congratulations are in order. The truth is many startups and small businesses operate on a shoestring budget. As a consequence, key business strategies such...
If you’re planning to start a business, digital marketing should be included in your budget. It is the best way to promote your products and services to your target market. However, digital marketing costs money. If like most entrepreneurs, you have limited capital,...