How To Read Your Google Analytics

How To Read Your Google Analytics

Google analytics is an online tool that we always tell our clients to have on their website. It is that important! Analytics is perhaps the biggest reason why digital marketing is more effective than traditional marketing methods. It gives you real time and...
Why Should You Use Google Analytics?

Why Should You Use Google Analytics?

Google Analytics takes away the guesswork from marketing because now you have hard data to use as valuable reference for your marketing campaign. You have the capability to fine tune your strategies and pinpoint the processes that are working and underperforming....
Why is Analytics Important in Marketing?

Why is Analytics Important in Marketing?

In this day and age of the Internet, the word “analytics” gets thrown around a lot. Generally the term analytics refers to a system that utilizes a series of tools and processes to assess or evaluate the performance of a strategy. The advantage of living in the...