SEO or Search Engine Optimization is the not-so-secret weapon in the Digital Marketing arsenal. Without SEO, your website can’t be found and indexed by search engines. Those who need your content won’t find it on the Search Engine Results Page (SERP) and won’t be able...
Think about the websites that you visit on a regular basis. Ask yourself why you prefer these over others. The reason is because of how they make you feel. That’s the Psychology factor in web design. In this article, we’ll discuss 8 principles of Psychology and how...
In the increasingly competitive world of e-commerce, digital marketers are always on the lookout for a process or a tool that can give their SEO strategy an edge over everyone else. The truth is, digital marketers won’t have to look very far. One of the most effective...
How long do you wait for a website to load before abandoning the search? 10 seconds? 20 seconds? A whole minute? If you picked one of these waiting times, patience must be one of your strongest virtues. According to a survey by Statista, 54% of mobile users will leave...
Choosing WordPress as the Content Management System (CMS) to build your business website is a step in the right direction. It’s the same direction taken by big and successful companies such as Sony Music, Time Magazine, CNN News, Microsoft, and the Walt Disney Company...
Implementing Search Engine Optimization (SEO) strategies is a proven effective way of giving your website a boost in search rankings. SEO is a process that incorporates tactics, techniques, and tools that make your content visible to search engines. But do you know...
