Chatbots were created to make it easier and more convenient for customers to interact with businesses. Rather than deal with a human who may not provide the right answers because of duress, lack of preparation, or poor communication skills, customers can interact...
To get straight to the point – Yes, you should include social media as part of your digital marketing strategy in 2020. Over the last decade, social media has evolved from a platform for connecting with social circles and sharing daily updates to a powerful...
Any marketer should know how important social media is for growing your business in 2019. It can be a powerful influencer that should be a standard feature in a Digital Marketing toolbox. If you are already using social media for your business, you might be in a great...
While many employees spend their free time daydreaming of becoming financially independent, the entrepreneur is working to make the dream a reality. That is why entrepreneurs are risk-takers by nature. Entrepreneurs are willing to take that all-important first step of...
Whether you are a start-up or a business that has been running for a while, people you meet will surely ask one question: “Are you on social media?” There is no denying the power and influence of social media. Of the 4 Billion people who are on the Internet every day,...
How do businesses start? It all starts with an idea. That light bulb moment is triggered by a moment of inspiration. You have an idea for a product or a service that addresses the needs of a specific market. You believe that you have the experience and expertise to...