by Josiah Bussing | Jun 3, 2025 | Analytics, Content Writing, SEO
A 2023 Datareportal study showed that 81.8% of Internet users use search engines and web portals to find relevant B2B and B2C websites. “Finding Information” is the number one search activity reported by 57.8% of respondents. Organic search rules the Internet. People...
by Josiah Bussing | Apr 24, 2025 | Content Writing, Marketing, SEO
If content is king, then in 2025 and beyond, the power behind the throne is AI technology. Artificial Intelligence (AI) is a technology that enables computer systems to process, analyze, and perform tasks requiring human abilities such as reasoning, problem-solving,...
by Josiah Bussing | Apr 15, 2025 | Content Writing, Digitalization, Website Design, Website Optimization
When considering who uses your website, you can’t exclude people with disabilities. They understand how the Internet works but unfortunately, are physically impaired from transacting online. Websites have a social and moral responsibility to ensure their platforms...
by Josiah Bussing | Nov 19, 2024 | Business, Content Writing, SEO
Are you thinking of using content writing as the primary process for marketing your business? Has your current content writing strategy fallen short of its objectives? Are you planning on hiring content writers for your digital marketing team? Maybe you’re planning on...
by Josiah Bussing | Jul 25, 2023 | Blog, Content Writing
What action would you take if you saw a button on a website with an instruction that read “Click to Win a Car NOW!” Chances are you’ll click the button right away to find out what your new set of wheels is. However, instead of getting the information about your ride,...
by Josiah Bussing | Jan 14, 2021 | Content Writing, Website Design
When designing web pages for your site, it’s essential to understand that different goals require different solutions. So, if you’re putting together a landing page, you’ll want to optimize it for conversions. Creating product review pages, on the...