Investing in a website is a smart first step to building a profitable business. In fact, you are already several steps ahead of the 45% of businesses that still don’t have a website. Now that you have taken the first step, what is the next step? If you are not...
Email remains the most important medium of communication. It is fast, easy, and very convenient especially in this day and age of mobile technology. You can check your email anywhere and in any place. All you need is an Internet connection. If you own a...
Wake up and smell the coffee. One of the perks of working from home is that you don’t have to rush through your morning coffee. You can take the time to savor it and relax while you let the caffeine do its job and wake you up. When you’re working from home,...
Once considered an “outdated” form of marketing, email continues to prove itself time and time again as an effective and reliable channel. Email marketing can help businesses acquire 40 times more customers than social media. A B2B audience, in particular, ranks email...
Although not quite as ancient as the typewriter, the Yellow Pages was a mainstay publication in every home. If someone needed to get plumbing service nearest to his house, he would flip through the Yellow Pages to find out the business’ telephone number. For many...
2018 was a big year for PPC or Pay-Per-Click Marketing. Google Adwords was re-branded as Google Ads. The change was not all cosmetic. Google Ads was improved with new features, tools, campaign types, and targeting options. Since branching out to the world of...
