How do businesses start? It all starts with an idea. That light bulb moment is triggered by a moment of inspiration. You have an idea for a product or a service that addresses the needs of a specific market. You believe that you have the experience and expertise to...
Small business owners understand the value of marketing. They know it is important to promote the business’ products and services in order to gain traction for the company. However, given their status as a small-scale enterprise, they are constrained by limited...
Investing in a website is a step in the right direction. The operative word in our preceding statement is “investing”. It implies that you expect your investment to pay dividends in the future. Indeed, the website has come a long way. Before broadband, businesses set...
If you Google “Slider Image”, most of the URLs listed on the SERP will tell you why you shouldn’t have it on your website. We are here to tell you otherwise. Setting up a slider image on your website can be your game changer. Contrary to its naysayers, the slider...
Google is the largest and most popularly used search engine on the Internet. When consumers want to find information for specific products and services, they launch a search on Google. In fact, Google has grown so big, it has become a verb. How many times have you...
Digital technology and the Internet have made it easier for retail locations to be found by customers. Before broadband technology made the Internet accessible to everyone on the planet, it was hard for consumers to find businesses that had what they needed. Your...