Our Blog
12 Ways To Market Your Business For Free Or At The Lowest Cost
For your business to grow, you must market and promote it. There are no ifs and buts. How will people know about your business if you stay silent or remain invisible? Especially in highly competitive industries – think logistics, retail, automotive, and technology – you have to be seen or heard to remain top-of-mind of your target market.
How To Use Facebook Messenger To Grow Your Business
Have you received a message through Facebook Messenger from an FB Business Page that you follow? And if so, how did you feel and react when you received the message? Chances are you read the message through. After all, why would you follow a Facebook Business page if you weren’t interested in what they were offering?
5 Advantages Of Managed WordPress Hosting For Your Business
Would you trust your Mercedes Benz or BMW to any roadside mechanic or would you rather bring it to a repair shop that specializes in those brands of automobiles? Your website is like a car – used properly it will help drive your business forward. Unlike a car that depreciates over time, your website will continually add value to your business. Thus, if you want your website to perform optimally, you should have it hosted by a platform that specializes in its system.
7 Simple Tips To Help Small Businesses Create Effective Ads
Small business owners can benefit greatly from an advertising campaign. A well-conceptualized ad can increase awareness about your business, generate interest in your products and services, and initiate a purchasing decision from a consumer.
Should Your Business Charge Extra For Credit Card Payments?
The popularity of the use of credit cards grew alongside the development of technology and telecommunications. As innovations in electronic payment systems improved, so did the confidence of retailers to accept the credit card as a method of payment.
How Digital Marketing Can Help Non-Profit Organizations Meet Their Goals
Having a website in combination with the right digital marketing tools and processes will help spread the message of non-profit organizations while effectively addressing the challenges they face.
How To Find More Quality Time And Be Productive
Everyone can be productive. But productivity won’t happen by itself. You have to make it happen.
This is the reason why time management is one of the most sought-after skills. If you have the ability to find more quality time, you will be productive.
Why “I Don’t Have Time” Is The Reason Your Business Is Not Succeeding
For sure you have heard people respond with “I don’t have time” whenever they are asked why business is struggling or why their career trajectory has stalled. Some of them could be your friends or family members.
How To Build Your Own Website In 4 Easy Steps
Designing and building your own website will give you a better understanding of what goes into website design. If you are on a tight budget, building your own website might be your best option to have one for your business.
How To Use Your Website To Build A Profitable Business
Investing in a website is a smart first step to building a profitable business. In fact, you are already several steps ahead of the 45% of businesses that still don’t have a website.
Now that you have taken the first step, what is the next step?
5 Reasons Why You Need A Professional Email Address
Email remains the most important medium of communication. It is fast, easy, and very convenient especially in this day and age of mobile technology. You can check your email anywhere and in any place. All you need is an Internet connection.
10 Tips On How To Be More Productive When Working From Home
The truth is, there is no perfect place to work. Your office is what you make of it. Just like your brick-and-mortar office, you have to make sure the conditions are set to guarantee a productive workday.
How to Construct the Perfect Email Newsletter
Once considered an “outdated” form of marketing, email continues to prove itself time and time again as an effective and reliable channel. Email marketing can help businesses acquire 40 times more customers than social media. A B2B audience, in particular, ranks email as the third most influential resource of information after thought leaders and colleague word-of-mouth.
How To Create A GoogleMyBusiness Profile
Although not quite as ancient as the typewriter, the Yellow Pages was a mainstay publication in every home. If someone needed to get plumbing service nearest to his house, he would flip through the Yellow Pages to find out the business’ telephone number. For many families, YP was a valuable resource for much-needed information. For many businesses, it was an effective way to get noticed. Today, the same can be said for GoogleMyBusiness.
Why Do We Use WordPress? Here Are 9 Reasons To Run Your Website With WordPress
There are many website platforms that you can use to build your website. At Mountaintop, we have studied and built websites with most of these popular platforms. Our knowledge and experience have led us to one conclusion.
What Is A CDN And Do You Need One?
The technical definition of a Content Delivery Network (CDN) describes it as a global network of servers that have been set up for the purpose of delivering Internet content at the fastest time possible.
Internet content is made up of assets – components that are needed for the content to be uploaded properly. These assets include Javascript files, HTML pages, images, videos, and stylesheets.
What Is The True Cost Of PPC Marketing – Is It Worth It?
2018 was a big year for PPC or Pay-Per-Click Marketing. Google Adwords was re-branded as Google Ads. The change was not all cosmetic. Google Ads was improved with new features, tools, campaign types, and targeting options.
Top 10 Microsoft Excel Tricks That Will Help Any Business Owner
Spreadsheet programs come and go. One that has stood the test of time and remains an invaluable tool for any business owner is Microsoft Excel.
Introduced in 1987, MS Excel has grown in popularity over the years especially with the release of Version5 in 1993. Version5 was compatible with Windows which made the software easier to use.
Likewise, Version5 provided the user with faster calculations, more advanced features for creating graphs, pivot tables, and the use of a programming language called Visual Basic for Applications.
How To Have A Website That Sells To Customers
A website is a valuable asset to have whether you are a large corporation or a small business. If you own a brick-and-mortar business, a website makes your products and services accessible 24/7.
It gives you a platform to share your expertise and enhance your reputation as an expert in the industry. The website is your storefront window. If it is mobile-responsive, people can access your website wherever they are.
How to Set Up Your Email Marketing Campaigns to Maximize Success
The marketing environment changes every year. New trends and technologies come out that will affect your strategy while consumers adjust to them and tell you which are more effective.
Because the marketing cycle changes, it’s important to stay ahead of the curve. You need to adapt quickly and often as you don’t want to miss out on anything that will help your business be more successful and need to keep your audience’s attention. Once one method starts getting poorer results, don’t be afraid to try something new. However, it’s safe to say that email marketing isn’t going anywhere.