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How To Stay Productive – And Positive – While Working From Home

How To Stay Productive – And Positive – While Working From Home

The idea of working from home is very appealing. Imagine not having to deal with the inconveniences of the commute – the traffic, looking for a parking space, errant drivers, just to name a few.
You get to manage your work schedule and streamline your expenses. All of that plus the opportunity to become financially independent.

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How To Set Up A Successful Work From Home Program For Small Businesses

How To Set Up A Successful Work From Home Program For Small Businesses

The coronavirus that was declared a global pandemic by the World Health Organization (WHO) necessitated countries to require its citizens to self-quarantine for a period of one month. Businesses – except those that delivered essential goods and services – were forced to close down. Economies were held at a standstill. The businesses that remained “open” were those with remote capabilities – the entrepreneur and the employees work from home.

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3 Reasons Why Your Consulting Company Should Have An Amazing Website

3 Reasons Why Your Consulting Company Should Have An Amazing Website

As a Consulting company, businesses come to you for advice. You are recognized as an expert in your field. Over the years, you have built a reputation for building businesses – navigating them through periods of difficulty before finding success.
The Consulting company represents the years invested in the industry; a venture that gives you the opportunity to share your experience and knowledge with other businesses hoping to find success in their respective fields.
It must be exciting to see your first calling card as a Consultant!

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6 Ecommerce Landing Pages That Stand Out

6 Ecommerce Landing Pages That Stand Out

Before we dive into ecommerce landing pages in more detail, I would like us to do a brief experiment.
I’d like you to try and think about all the websites you’ve seen today. Or in the past seven days. How many newsletters did you receive? How many did you open, and how many did you click on?
Can’t remember them all?
Given the sheer volume of pages we are all exposed to every day, it’s no wonder we can only remember a tiny percent of them.

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7 Steps To Create The Ultimate Content Marketing Strategy For Your Start-Up

7 Steps To Create The Ultimate Content Marketing Strategy For Your Start-Up

Digital technology and the Internet have given consumers the advantage of learning everything they can about a product or service before making a purchase.
Looking for the best Wi-Fi router in 2020? All you have to do is run a search for “best Wi-Fi router 2020”. Within a few seconds, a list of the websites with the information you need will appear on the search results page.
If your content marketing strategy is on point, your start-up technology retail business might just be on the list.

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5 Marketing Strategies Your Business Can Live Without

5 Marketing Strategies Your Business Can Live Without

To grow your business, you must invest in marketing. No matter how awesome your products and services are, no one will know about it if you don’t actively promote your business.
There are many marketing strategies to choose from. However, not all of them are effective. Choosing the wrong ones can do more harm than good for your business. Some may blow up your budget without generating significant returns.

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5 Types Of Marketing Your Business Can’t Live Without

5 Types Of Marketing Your Business Can’t Live Without

Marketing has grown to become an important component of building a business. Especially in this age of digital technology, you can’t harness the power of the Internet for your business if you don’t have an online presence.
Digital marketers have kept pace with the development of the Internet. It has changed the way consumers make their decisions to purchase a product or to patronize a business.

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Why Your About Us Page Shouldn’t Be About You

Why Your About Us Page Shouldn’t Be About You

If the Home Page of your website answers the “why” of your business, then the About Us page tells customers the “who” of your business.
The Home Page is where your customers will find the company’s BVP or Brand Value Proposition – a short statement that tells them within 6 seconds why they should choose your business over the competition.

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Sleep: The Most Underrated Component of Success

Sleep: The Most Underrated Component of Success

There was a time when we were obsessed with getting as little sleep as possible.
We’d brag with “I only slept five hours last night” or “I only got four hours on Monday” like it was something to be proud of: a genuine achievement we could boast about to our peers. We’d wear it as proudly as any other badge of honor.

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10 Best Podcasts To Listen To During The Commute

10 Best Podcasts To Listen To During The Commute

Whether you’re stuck in traffic or headed off to a long drive, it would make the journey more pleasant when you have something to listen to. Sure, having your favorite singer blaring in your headset or the car’s sound system provides a welcome respite from the monotony of the moment. But why not use the time to jumpstart your knowledge, pick up new ideas, or stay updated on the latest developments by listening to a podcast during the commute?

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How to Be Effective as a Solopreneur

How to Be Effective as a Solopreneur

Keeping on top of all the assignments that stem from running a company can be challenging – even when you have a whole support system behind you. But when you’re a solopreneur, it all comes down to how much you can accomplish on your own. For the most part, this means maximizing your effectiveness and minimizing distractions.

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How to Be a Good Leader When Your Team is Pressed with Deadlines

How to Be a Good Leader When Your Team is Pressed with Deadlines

Every leader has their own version of what the word “good” will mean for them.
As will every employee.
Being a good leader is about more than getting good results – it’s also about team happiness, efficiency, and productivity.
But when your team is faced with a tight deadline, your role as their leader changes, too.
Here is how you can adapt to the situation and still make the most of it.

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What US Businesses Can Learn From Asian Small Businesses

What US Businesses Can Learn From Asian Small Businesses

Since we started Mountaintop Web Design, we have made a conscious effort to seek out the best talent available to help us provide top-notch, world-class services to our clients.
Talent is never the monopoly of one country or one region. In a truly globalized economy and with the scope and reach of the Internet, you can access talent from different parts of the world. Collaborating with people from other nations and cultures has been a rewarding and enriching experience for us.

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How To Identify Your Target Market

How To Identify Your Target Market

Identifying your target market is not a one-time thing. You must find ways to stay updated on your market because the key demographics can change abruptly and without warning.
If you ignore the “warning signs” and maintain your current practices and policies, the content you produce will be rendered ineffective and obsolete.

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12 Ways To Market Your Business For Free Or At The Lowest Cost

12 Ways To Market Your Business For Free Or At The Lowest Cost

For your business to grow, you must market and promote it. There are no ifs and buts. How will people know about your business if you stay silent or remain invisible? Especially in highly competitive industries – think logistics, retail, automotive, and technology – you have to be seen or heard to remain top-of-mind of your target market.

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