Does Your Business Still Need Yelp For Local Search?

Does Your Business Still Need Yelp For Local Search?

It’s 2 weeks before Valentine’s Day and you’re looking for the best restaurant to celebrate the occasion with your special someone. Before Yelp, your problem would not only be finding the best restaurant but booking a table in advance. With Yelp, not only can you find...
How Newsletters Increase Sales Conversion

How Newsletters Increase Sales Conversion

What do you do with the newsletters you receive in your inbox? Do you send them to the trash bin or do you read them? If you subscribed to the sender, then that means you’re interested in the content and there’s a good chance you’ll click the email and read the email....
What Is Nostalgia Marketing?

What Is Nostalgia Marketing?

Most of you probably skip the ads that run during your favorite TV show or while streaming videos on YouTube. While ads can be an annoying experience, they remain evidence of creative content-making. Case in point, the Superbowl.    The singular game of the year...
Why Cookies Are Bad For Business

Why Cookies Are Bad For Business

You visit a website and within a few seconds a message pops up on your screen. “This website uses cookies…” You’re given the option to manage your cookie settings, accept all cookies, or reject all cookies.    Most people will probably just reject all cookies...